After nearly 30 years of development, Aussino has connected China and foreign countries and combined online and offline channels. The wines and spirits we sold have covered most star-rated hotels, supermarkets, Michelin restaurants, etc. in mainland China, Hong Kong and Macau. Aussino have a mature cooperation model and a complete business map, which are mainly divided into six systems, including On Trade (hotels, boutique and chain restrurants, bars, clubs, etc.), Off Trade (shopping malls, supermarkets, fine wine shop, boutique food and wine stores), Aussino Retail Chain (direct-sale and franchise stores), Aussino Regional Distributors (authorized and general distributors), On Line (Tmall, JD, Tiktok, Quick Hand, Meituan, Wechat Mall) and Group Sales. It can be said that the six operating systems of Aussino are a large-scale marketing platform and a wines and spirits ecosystem covering all channels and fields.

I. On Trade

Our on trade channel includes hotels, boutique and chain restrurants, bars, clubs, etc. Aussino cooperates with star-rated hotels and well-known catering brands in many cities, including Ritz-Carlton, Bvlgari, Rosewood, Four Seasons, White Swan Hotel, etc., and organizes high-end wine and spirit tasting with brands aperiodically, combining wine and spirit culture with hotels and restaurants.

»Partner (Hotels and Restaurants)

Santa Carolina Dinner Held in Park Hyatt

The 25TH Anniversary Celebration of Aussino World Wines & Spirits Held in Rosewood

II. Off Trade

Our on trade channel includes shopping malls, supermarkets, fine wine shop, boutique food and wine stores. Now, Aussino have settled in some supermarkets and well-known boutique wine and spirit stores in many cities, including AEON, Sam's Club, Wangfujing Department Store, Metro, Costco, etc., which brings fine wine and spirit to consumers. At the same time, Aussino will formulate relevant sale strategy for off trade channels and supervise sales status in real time. We will also actively organize training for sales staff to help supermarket consumers buy suitable wines and spirits.

»Partner (Supermarket)

III. Aussino Retail Chain

In response to the needs of franchise forms in different regions, Aussino has some types of franchise stores, such as cellar, shop, corner, etc. We have a huge network of franchisees and distributors. Up to now, Aussino franchise system has covering more than 100 cities, including first, second and third tier cities in Chinese mainland. We have the support of point-to-point store design schemes for franchise stores opening and operation. At the same time, we continue to give strong marketing assistance to help franchisees to hold wine and spirit tasting and brand promotion activities more quickly and conveniently. Aussino have worked tirelessly to build and maintain the huge marketing network, so that customers across the country can enjoy fine wines or spirits anytime and anywhere.

»Some Sample of Retail Stores

Aussino Cellar (Tian He Bei Road, Guangzhou)

Aussino Cellar (Zhujiang New Town, Guangzhou)

IV. Aussino Regional Distributors

At present, there are two types for regional distributors: authorized distributors and general distributors.

V. On Line

Our online stores includes Tmall, JD, Tiktok, Quick Hand, Meituan, Wechat Mall, etc. Since June 2016, Aussino has operated many online stores, which combined online and offline channels, with wide web traffic. With the help of online shopping festivals such as "Double 11" and "September Promotion", it has successfully created a unique brand called "Aussino" on the e-commerce platform.

VI. Group & Corporate Sales

New Shopping Mod，eFine Wine & Spirit, Great Service，Cost-Effective，Safe Group Sales