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  • ABOUT AUSSINO
    Aussino World Wines & Spirits is a brand institution dealing in mid-to-high-end fine wines founded in 1996. 
    
    For more than 20 years, Aussino has been committed to introducing fine wines from all over the world to Chinese consumers.
    ABOUT AUSSINO
    ABOUT US
    COMPANY CULTURE
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  • SYSTEM
    Aussino has a distribution network covering more than 100 cities across the country, as well as a huge wholesale network, retail system and online sales system. We are a professional and large-scale importer of fine wines in China.
    SYSTEM
    SYSTEM
  • PRODUCTS
    Aussino is the exclusive agent and distributor of more than 1,000 fine wines and spirits produced by over 200 wineries from more than 10 major wine and spirit producing countries.
    PRODUCTS
    BRANDS
    NEW ARRIVAL
  • ACADEMY
    In 2006 Aussino took the lead among peers by establishing the first Wine Education and Publication Centre, which presents professional wine courses, training services and a series of high quality publications. The Centre was renamed Aussino Wine & Spirit Academy (AWSA) in 2016.
    ACADEMY
    AUSSINO WINE & SPIRIT ACADEMY
    TUTOR INTRODUCTION
    ACTIVITIES & COURSES
    WINE CULTURE
    WINE VIDEOS
  • MARKETING
    Aussino holds approximately 200 wine and spirit dinners and theme parties annually in main cities of China, effectively enhancing the brand awareness of the wineries, raising loyalty of consumers  and franchisees. Aussino has built a good communication platform for wine lovers by providing excellent wine, spirit and food matching experience.
    MARKETING
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COMPANY CULTURE

CORPORATE CULTURE
Corporate Mission
Wine and spirit specialist
Corporate Vision
Be a benchmark enterprise in China's boutique wine industry

Operation Philosophy

Core Value

Dedicated

To work with a professional attitude, usual mind, responsible and effectively; Be brave in taking responsibility and take the initiative to meet new tasks and challenges; Have a work attitude of excellence, love enterprise and work, then take action.

Diligent

Cause learning is the source of creativity and competitiveness, Aussino is committed to building a learning organization, which cultivate staffs; With a sense of excellence and continuous learning to enhance the competitiveness of individuals and company in the fierce market competition; Keep modest and to learn from customers and competitors.

United

With holistic view and win-win mentality, colleagues work and grow together; Respect and accept everyone, treat colleagues sincerely at work and well communication; Build partnership with colleagues and move towards common goals; Willing to share professional knowledge and work experience, and grow together with colleagues.

Innovative

Innovation is a spirit of forging ahead, a work attitude of daring to explore, and a concept of continuous pursuit of excellence, progress and development; Everyone can innovate, everything can be innovated; In the work, dare to break through and try, don’t afraid failure, good at summing up.

Charity Culture

As an industry leader, Aussino is burdened with social responsibilities, which has established Aussino Wine Charity Foundation in 2008. All proceeds from charity auctions during wine dinners co-hosted by Aussino and many prestigious wineries are used to finance the Charity Foundation. Aussino formed a long-term cooperation with China Youth Development Foundation to build Aussino Hope Primary Schools in the underdeveloped regions, offering education opportunities for children from poverty-stricken families.
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